Data privacy
Data Protection
Privacy Policy
Personal data (hereinafter generally referred to as "data") is processed by us only to the extent necessary and for the purpose of providing a functional and user-friendly online presence, including its content and the services offered there.
According to Art. 4(1) of Regulation (EU) 2016/679, the General Data Protection Regulation (hereinafter referred to as "GDPR"), "processing" means any operation or set of operations performed on personal data, whether or not by automated means, such as the collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure, or destruction.
With the following privacy policy, we inform you specifically about the type, scope, purpose, duration, and legal basis of the processing of personal data, insofar as we alone or jointly with others determine the purposes and means of processing. We also inform you below about the third-party components used by us for optimization purposes and to enhance user experience, insofar as these result in third parties processing data under their own responsibility.
Our privacy policy is structured as follows:
I. Information about us as the Data Controller II. Rights of Users and Affected Individuals III. Information on Data Processing
I. Information about us as the Data Controller
The responsible provider of this online presence in terms of data protection law is:
EMU Electronic AG
Jöchlerweg 2
6340 Baar
Switzerland
Phone: +41 (0)41 545 03 00
Email: info@emuag.ch
The Data Protection Officer at the provider is: Severin Koller
In view of the data processing described below, users and affected individuals have the right:
- To confirmation as to whether their data is being processed, to access the data processed, to additional information on data processing, and to copies of the data (cf. Art. 15 GDPR);
- To rectification or completion of inaccurate or incomplete data (cf. Art. 16 GDPR);
- To immediate erasure of their data (cf. Art. 17 GDPR), or, alternatively, if further processing is required in accordance with Art. 17(3) GDPR, to restriction of processing in accordance with Art. 18 GDPR;
- To receive their data and to transfer this data to other providers/controllers (cf. Art. 20 GDPR);
- To lodge a complaint with the supervisory authority if they believe that their data is being processed by the provider in violation of data protection laws (cf. Art. 77 GDPR).
Furthermore, the provider is obligated to inform all recipients to whom data has been disclosed about any correction or deletion of data or the restriction of processing that has occurred due to Articles 16, 17(1), 18 GDPR. However, this obligation does not apply if such notification is impossible or involves a disproportionate effort. Notwithstanding this, the user has the right to be informed about these recipients.
Users and affected individuals also have the right under Art. 21 GDPR to object to the future processing of their data if the data is processed by the provider in accordance with Art. 6(1)(f) GDPR. In particular, an objection to data processing for direct marketing purposes is permissible.
III. Information on Data Processing
Your data processed during the use of our online presence will be deleted or blocked as soon as the purpose of storage ceases, no statutory retention obligations stand in the way of deletion, and no other statements are made regarding individual processing procedures.
Server Data
For technical reasons, in particular to ensure a secure and stable online presence, data is transmitted by your internet browser to us or to our web space provider. These so-called server log files collect data such as the type and version of your internet browser, the operating system, the website from which you accessed our online presence (referrer URL), the website(s) of our online presence that you visit, the date and time of the respective access, and the IP address of the internet connection from which the use of our online presence is made.
These collected data are temporarily stored but not combined with other data from you.
This storage is based on Art. 6(1)(f) GDPR. Our legitimate interest lies in improving, stabilizing, functioning, and securing our online presence.
The data will be deleted no later than seven days after the storage, unless further retention is required for evidentiary purposes. Otherwise, the data will be partially or entirely exempted from deletion until the final clarification of an incident.
Cookies
a) Session Cookies
We use so-called cookies with our online presence. Cookies are small text files or other storage technologies that are placed and stored on your device by the internet browser you use. Through these cookies, specific information from you, such as your browser or location data or your IP address, is processed.
This processing makes our online presence more user-friendly, effective, and secure, as it enables, for example, the display of our online presence in different languages or the offering of a shopping cart function.
The legal basis for this processing is Art. 6(1)(b) GDPR, provided these cookies process data for contract initiation or contract performance.
If the processing does not serve contract initiation or contract performance, our legitimate interest lies in improving the functionality of our online presence. The legal basis is then Art. 6(1)(f) GDPR.
These session cookies are deleted when you close your internet browser.
b) Third-Party Cookies
Occasionally, cookies from partner companies we collaborate with for advertising, analysis, or functionality purposes of our online presence may also be used.
Details regarding the purposes and legal bases for processing such third-party cookies can be found in the following information.
c) Removal Options
You can prevent or restrict the installation of cookies by adjusting your internet browser settings. You can also delete already stored cookies at any time. The necessary steps and measures depend on the specific internet browser you use. For questions, please use the help function or documentation of your internet browser or contact its manufacturer or support. However, for so-called Flash cookies, the processing cannot be prevented through browser settings. Instead, you must change the settings of your Flash Player. The necessary steps and measures also depend on the specific Flash Player you use. For questions, please also use the help function or documentation of your Flash Player or contact its manufacturer or user support.
Please note that if you prevent or restrict the installation of cookies, this may result in some features of our online presence not being fully usable.
Contract Processing
The data you provide to use our goods and/or services will be processed by us for the purpose of contract fulfillment and is necessary for this. Contract conclusion and contract execution are not possible without providing your data.
The legal basis for processing is Art. 6(1)(b) GDPR.
We will delete the data upon complete fulfillment of the contract, but must observe tax and commercial retention periods.
In the context of contract execution, we will pass on your data to the transport company commissioned with the delivery of goods or to the financial service provider, as far as the transfer is necessary for the delivery of goods or payment purposes.
The legal basis for the transfer of data is then Art. 6(1)(b) GDPR.
Customer Account / Registration Function
If you create a customer account with us through our online presence, we will collect and store the data you provide during registration (e.g., your name, address, or email address) solely for pre-contractual services, for contract fulfillment, or for customer care purposes (e.g., to provide you with an overview of your previous orders with us or to offer you the so-called wish list function). At the same time, we will store the IP address and the date and time of your registration. This data will not be passed on to third parties.
During the further registration process, your consent to this processing will be obtained, and reference will be made to this privacy policy. The data collected in this context will be used exclusively for providing the customer account.
If you consent to this processing, Art. 6(1)(a) GDPR is the legal basis for the processing.
If the creation of the customer account also serves pre-contractual measures or contract fulfillment, the legal basis for this processing is also Art. 6(1)(b) GDPR.
You can withdraw your consent to the creation and maintenance of the customer account at any time with effect for the future according to Art. 7(3) GDPR. You only need to notify us of your withdrawal.
The data collected in this context will be deleted as soon as the processing is no longer necessary. However, we must observe tax and commercial retention periods.
Creditworthiness and Scoring Check
If we offer you the option of payment by invoice within our goods or services offer and you make use of this option, we reserve the right to obtain a credit report from a credit agency (such as Creditreform, Schufa, Bürgel, or infoscore) based on mathematical-statistical procedures. For this purpose, your data, as far as relevant for the contract, such as your name and address, will be forwarded to the credit agency. The subsequent information about the statistical probability of a payment default will be used for our decision on whether to offer you payment by invoice.
The legal basis for this processing is our legitimate interest in the security of claims according to Art. 6(1)(f) GDPR.
Newsletter
If you sign up for our free newsletter, the data requested from you, such as your email address and, optionally, your name and address, will be transmitted to us. At the same time, we store the IP address of the internet connection from which you accessed our online presence, as well as the date and time of your registration. During the further registration process, we will obtain your consent to receive the newsletter, describe its content specifically, and refer to this privacy policy. The data collected in this context will be used exclusively for sending the newsletter – they will not be passed on to third parties.
The legal basis for this is Art. 6(1)(a) GDPR.
You can withdraw your consent to the newsletter subscription at any time with effect for the future according to Art. 7(3) GDPR. You only need to notify us of your withdrawal or use the unsubscribe link included in each newsletter.
Contact Inquiries / Contact Possibility
If you contact us via contact form or email, the data you provide will be used to process your inquiry. Providing this data is necessary for processing and answering your inquiry – without providing it, we may not be able to answer your inquiry or can only do so to a limited extent.
The legal basis for this processing is Art. 6(1)(b) GDPR.
Your data will be deleted once your inquiry has been answered and there are no legal retention obligations standing in the way of deletion, such as a subsequent contract execution.
User Contributions, Comments, and Reviews
We offer you the option to publish questions, answers, opinions, or reviews on our websites, hereinafter referred to as "contributions." If you take advantage of this offer, we will process and publish your contribution, the date and time of submission, as well as any pseudonym you may use.
The legal basis for this is Art. 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future according to Art. 7(3) GDPR. You only need to notify us of your withdrawal.
In addition, we process your IP and email address. The IP address is processed because we have a legitimate interest in taking or supporting further steps if your contribution infringes on the rights of third parties and/or is otherwise unlawful.
Legal Basis in this Case
The legal basis for this is Art. 6(1)(f) GDPR. Our legitimate interest lies in the potential need for legal defense.
Subscription to Posts
If you publish posts on our websites, we additionally offer you the option to subscribe to any subsequent posts by third parties. To inform you about these subsequent posts via email, we process your email address.
The legal basis for this is Art. 6(1)(a) GDPR. You can withdraw your consent to this subscription at any time with effect for the future according to Art. 7(3) GDPR. You only need to notify us of your withdrawal or use the unsubscribe link included in each email.
Online Job Applications / Publication of Job Advertisements
We offer you the opportunity to apply for jobs through our online presence. For these digital applications, your applicant and application data are collected and processed electronically by us to handle the application process.
The legal basis for this processing is § 26(1) Sentence 1 BDSG in conjunction with Art. 88(1) GDPR.
If an employment contract is concluded after the application process, we store the data you provided during the application in your personnel file for the purposes of the usual organizational and administrative processes – of course, while observing further legal obligations.
The legal basis for this processing is also § 26(1) Sentence 1 BDSG in conjunction with Art. 88(1) GDPR.
In the event of a rejection of an application, we automatically delete the data provided to us two months after the rejection notification. However, deletion does not occur if the data must be retained for a longer period due to legal provisions, e.g., due to the burden of proof under the AGG, which may require retention for up to four months or until the conclusion of a judicial process.
The legal basis in this case is Art. 6(1)(f) GDPR and § 24(1) No. 2 BDSG. Our legitimate interest lies in legal defense or enforcement.
If you explicitly consent to a longer retention of your data, e.g., for inclusion in a candidate or interest database, the data will be further processed based on your consent. The legal basis is then Art. 6(1)(a) GDPR. You can, of course, withdraw your consent at any time according to Art. 7(3) GDPR by notifying us.
We maintain an online presence on Twitter to present our company and services and to communicate with customers/interested parties. Twitter is a service of Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA.
We would like to point out that there is a possibility that user data may be processed outside the European Union, particularly in the USA. This may pose increased risks for users, such as making it more difficult to access user data later. We also do not have access to this user data. Access is solely with Twitter.
You can find Twitter's privacy policy at:
https://twitter.com/de/privacy
YouTube
We maintain an online presence on YouTube to present our company and services and to communicate with customers/interested parties. YouTube is a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
We would like to point out that there is a possibility that user data may be processed outside the European Union, particularly in the USA. This may pose increased risks for users, such as making it more difficult to access user data later. We also do not have access to this user data. Access is solely with YouTube.
You can find YouTube's privacy policy at:
https://policies.google.com/privacy
We maintain an online presence on LinkedIn to present our company and services and to communicate with customers/interested parties. LinkedIn is a service of LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland, a subsidiary of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA.
We would like to point out that there is a possibility that user data may be processed outside the European Union, particularly in the USA. This may pose increased risks for users, such as making it more difficult to access user data later. We also do not have access to this user data. Access is solely with LinkedIn.
You can find LinkedIn's privacy policy at:
https://www.linkedin.com/legal/privacy-policy
To promote our products and services and to communicate with interested parties or customers, we operate a company presence on the Facebook platform.
On this social media platform, we are jointly responsible with Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.
Facebook's Data Protection Officer can be reached via a contact form:
https://www.facebook.com/help/contact/540977946302970
We have regulated the joint responsibility in an agreement regarding the respective obligations under GDPR. This agreement, which outlines the mutual obligations, can be accessed at the following link:
https://www.facebook.com/legal/terms/page_controller_addendum
The legal basis for the processing of personal data that occurs and is subsequently described is Art. 6(1)(f) GDPR. Our legitimate interest is in analyzing, communicating, and promoting our products and services.
The legal basis may also be user consent according to Art. 6(1)(a) GDPR with respect to the platform operator. The user can withdraw this consent at any time with effect for the future according to Art. 7(3) GDPR by notifying the platform operator.
When accessing our online presence on the Facebook platform, data of the user (e.g., personal information, IP address, etc.) are processed by Facebook Ireland Ltd. as the operator of the platform in the EU.
This user data serves to provide statistical information about the use of our company presence on Facebook. Facebook Ireland Ltd. uses this data for market research and advertising purposes, as well as for creating user profiles. Based on these profiles, Facebook Ireland Ltd. can, for example, target users with interest-based advertising both on and off Facebook. If the user is logged into their Facebook account at the time of access, Facebook Ireland Ltd. can also link the data with the respective user account.
In the case of user contact through Facebook, the personal data provided at that time will be used to process the request. The user's data will be deleted by us once the request has been conclusively answered and no legal retention obligations, such as in the case of a subsequent contract execution, prevent deletion.
Facebook Ireland Ltd. may also set cookies for data processing.
If the user disagrees with this processing, they have the option to prevent the installation of cookies through a corresponding setting of their browser. Cookies that are already stored can also be deleted at any time. The settings for this depend on the respective browser. For Flash cookies, processing cannot be prevented through the browser settings but can be managed by changing the Flash Player settings. If the user prevents or restricts the installation of cookies, it may result in not all functions of Facebook being fully usable.
Further details on the processing activities, their prevention, and the deletion of data processed by Facebook can be found in Facebook’s privacy policy:
https://www.facebook.com/privacy/explanation
It is not excluded that the processing by Facebook Ireland Ltd. may also be carried out through Facebook Inc., 1601 Willow Road, Menlo Park, California 94025 in the USA.
To promote our products and services and to communicate with interested parties or customers, we operate a company presence on the Instagram platform.
On this social media platform, we are jointly responsible with Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.
Instagram's Data Protection Officer can be reached via a contact form:
https://www.facebook.com/help/contact/540977946302970
We have regulated the joint responsibility in an agreement regarding the respective obligations under GDPR. This agreement, which outlines the mutual obligations, can be accessed at the following link:
https://www.facebook.com/legal/terms/page_controller_addendum
The legal basis for the processing of personal data that occurs and is subsequently described is Art. 6(1)(f) GDPR. Our legitimate interest is in analyzing, communicating, and promoting our products and services.
The legal basis may also be user consent according to Art. 6(1)(a) GDPR with respect to the platform operator. The user can withdraw this consent at any time with effect for the future according to Art. 7(3) GDPR by notifying the platform operator.
When accessing our online presence on the Instagram platform, data of the user (e.g., personal information, IP address, etc.) are processed by Facebook Ireland Ltd. as the operator of the platform in the EU.
This user data serves to provide statistical information about the use of our company presence on Instagram. Facebook Ireland Ltd. uses this data for market research and advertising purposes, as well as for creating user profiles. Based on these profiles, Facebook Ireland Ltd. can, for example, target users with interest-based advertising both on and off Instagram. If the user is logged into their Instagram account at the time of access, Facebook Ireland Ltd. can also link the data with the respective user account.
In the case of user contact through Instagram, the personal data provided at that time will be used to process the request. The user's data will be deleted by us once the request has been conclusively answered and no legal retention obligations, such as in the case of a subsequent contract execution, prevent deletion.
Facebook Ireland Ltd. may also set cookies for data processing.
If the user disagrees with this processing, they have the option to prevent the installation of cookies through a corresponding setting of their browser. Cookies that are already stored can also be deleted at any time. The settings for this depend on the respective browser. For Flash cookies, processing cannot be prevented through the browser settings but can be managed by changing the Flash Player settings. If the user prevents or restricts the installation of cookies, it may result in not all functions of Instagram being fully usable.
Further details on the processing activities, their prevention, and the deletion of data processed by Instagram can be found in Instagram’s privacy policy:
https://help.instagram.com/519522125107875
It is not excluded that the processing by Facebook Ireland Ltd. may also be carried out through Facebook Inc., 1601 Willow Road, Menlo Park, California 94025 in the USA.
Linking Social Media via Graphics or Text Links
We also promote our presence on the following social networks on our website. The integration is done via a linked graphic of the respective network. By using this linked graphic, it is prevented that, when accessing a website with social media promotion, an automatic connection to the respective social network server is established to display a graphic of the network itself. Only by clicking on the respective graphic is the user redirected to the service of the respective social network.
After redirecting the user, the respective network collects information about the user. It cannot be excluded that the processing of the collected data takes place in the USA.
These are initially data such as IP address, date, time, and visited page. If the user is logged into their account on the respective network at that time, the network operator may be able to associate the collected information from the specific visit with the user’s personal account. If the user interacts via a “share” button of the respective network, this information may be stored in the user's personal account and potentially published. If the user wants to prevent the collected information from being immediately associated with their account, they must log out before clicking on the graphic. Additionally, there is the option to configure the respective user account accordingly.
The following social networks are integrated into our site via links:
Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, a subsidiary of Facebook Inc., 1601 S. California Ave., Palo Alto, CA 94304, USA.
Privacy Policy: https://www.facebook.com/policy.php
Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA
Privacy Policy: https://twitter.com/privacy
YouTube
Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
Privacy Policy: https://policies.google.com/privacy
LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland, a subsidiary of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA.
Privacy Policy: https://www.linkedin.com/legal/privacy-policy
Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, a subsidiary of Facebook Inc., 1601 S. California Ave., Palo Alto, CA 94304, USA.
Privacy Policy: https://help.instagram.com/519522125107875
“Facebook” Social Plugin
On our website, we use the plugin of the social network Facebook. Facebook is an internet service provided by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. In the EU, this service is operated by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, hereinafter referred to as “Facebook.”
The legal basis is Art. 6(1)(f) GDPR. Our legitimate interest is in improving the quality of our website.
Further information about the available plugins and their respective functions is provided by Facebook at:
https://developers.facebook.com/docs/plugins/
If the plugin is embedded on one of the pages you visit on our website, your internet browser downloads a representation of the plugin from Facebook’s servers in the USA. For technical reasons, Facebook must process your IP address. Additionally, the date and time of your visit to our website are also recorded.
If you are logged into Facebook while visiting one of our pages with the plugin, Facebook may recognize the information collected by the plugin from your specific visit. Facebook may assign this collected information to your personal user account there. For example, if you use the Facebook “Like” button, this information will be stored in your Facebook user account and possibly published on the Facebook platform. If you want to prevent this, you must either log out of Facebook before visiting our website or use an add-on for your browser to block the loading of the Facebook plugin.
Further information about the collection and use of data, as well as your rights and protection options, is available in Facebook’s privacy policy at:
https://www.facebook.com/policy.php
“Twitter” Social Plugin
On our website, we use the plugin of the social network Twitter. Twitter is an internet service provided by Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA, hereinafter referred to as “Twitter.”
The legal basis is Art. 6(1)(f) GDPR. Our legitimate interest is in improving the quality of our website.
If the plugin is embedded on one of the pages you visit on our website, your internet browser downloads a representation of the plugin from Twitter’s servers in the USA. For technical reasons, Twitter must process your IP address. Additionally, the date and time of your visit to our website are also recorded.
If you are logged into Twitter while visiting one of our pages with the plugin, Twitter may recognize the information collected by the plugin from your specific visit. Twitter may assign this collected information to your personal user account there. For example, if you use the Twitter “Share” button, this information will be stored in your Twitter user account and possibly published on the Twitter platform. If you want to prevent this, you must either log out of Twitter before visiting our website or adjust the relevant settings in your Twitter account.
Further information about the collection and use of data, as well as your rights and protection options, is available in Twitter’s privacy policy at:
Privacy Policy: https://twitter.com/privacy
“Google+” Social Plugin
On our website, we use the plugin of the social network Google+ (“Google Plus”). Google+ is an internet service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google.”
The legal basis is Art. 6(1)(f) GDPR. Our legitimate interest lies in improving the quality of our website.
Further information about the available plugins and their respective functions is provided by Google at:
https://developers.google.com/+/web/
If the plugin is embedded on one of the pages you visit on our website, your internet browser downloads a representation of the plugin from Google’s servers in the USA. For technical reasons, Google must process your IP address. Additionally, the date and time of your visit to our website are also recorded.
If you are logged into Google while visiting one of our pages with the plugin, Google may recognize the information collected by the plugin from your specific visit. Google may assign this collected information to your personal user account there. For example, if you use the Google “Share” button, this information will be stored in your Google user account and possibly published on the Google platform. If you want to prevent this, you must either log out of Google before visiting our website or adjust the relevant settings in your Google account.
Further information about the collection and use of data, as well as your rights and protection options, is available in Google’s privacy policy at:
https://policies.google.com/privacy
Google Analytics
On our website, we use Google Analytics. This is a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google.”
The Google Analytics service is used to analyze the behavior of users on our website. The legal basis is Art. 6(1)(f) GDPR. Our legitimate interest lies in the analysis, optimization, and economic operation of our website.
Usage and user-related information, such as IP address, location, time, or frequency of visits to our website, are transmitted to a server of Google in the USA and stored there. However, we use Google Analytics with the so-called anonymization function. Through this function, Google shortens the IP address within the EU or EEA.
The data collected in this way are then used by Google to provide us with an evaluation of the visit to our website as well as the activities on it. These data may also be used to provide additional services related to the use of our website and the internet.
Google states that it does not link your IP address with other data. Additionally, Google provides further data protection information at:
https://www.google.com/intl/en/policies/privacy/partners
regarding options to prevent data usage.
Google also offers an opt-out add-on with further information at:
https://tools.google.com/dlpage/gaoptout?hl=en
This add-on can be installed on common internet browsers and provides further control over the data Google collects when visiting our website. The add-on informs Google Analytics’ JavaScript (ga.js) that information about the visit to our website should not be transmitted to Google Analytics. However, this does not prevent information from being transmitted to us or other web analytics services. Whether and which other web analytics services are used by us are also detailed in this privacy policy.
Jetpack - WordPress Stats
On our website, we use Jetpack with the “WordPress Stats” extension. This is a web analytics service provided by Automattic Inc., 132 Hawthorne Street, San Francisco, CA 94107, USA, hereinafter referred to as “Automattic.”
The Jetpack - WordPress Stats service is used to analyze the behavior of users on our website. The legal basis is Art. 6(1)(f) GDPR. Our legitimate interest lies in the analysis, optimization, and economic operation of our website.
To analyze user behavior, Jetpack - WordPress Stats stores cookies via your internet browser on your device.
During processing, your IP address, the website(s) of our site you visit, the website from which you came (referrer URL), your time spent on our site, and the frequency of visits to our sites are recorded. The collected data are stored on a server of Automattic in the USA. However, your IP address is anonymized immediately after processing and before storage.
If you disagree with this processing, you have the option to prevent the storage of cookies by adjusting the settings in your internet browser. Further information can be found above under “Cookies.”
VG WORT Counting Pixel
On our website, we use the VG WORT counting pixel from the provider INFOnline GmbH, Forum Bonn Nord, Brühler Str. 9, 53119 Bonn, in the form of the so-called SZM (Scalable Central Measurement Procedure).
The legal basis is Art. 6(1)(f) GDPR. Our legitimate interest lies in optimizing and economically operating our website as well as considering copyright interests regarding the content of our website.
The counting pixel is a graphic placed on our website that determines statistical metrics. This allows the calculation of the likelihood of text copying based on the number of visits and the specific content of our website. The data collection is anonymous. To capture access numbers and your possibly recurring visits, a so-called session cookie is either placed by your internet browser on your device or a signature created from various information of your browser (e.g., user agent, screen resolution, etc.) is used. However, your IP address is only processed in anonymized form. As an individual user, you are not identifiable at any time.
If you disagree with this processing, you have the option to prevent the storage of cookies by adjusting the settings in your internet browser. Further information can be found above under “Cookies.” Additionally, you have the option to end the SZM measurement through an opt-out. By confirming the link:
a cookie will be stored on your device via your internet browser, which prevents further analysis. Please note that you must click the above link again if you delete the cookies stored on your device.
Google Maps
On our website, we use Google Maps to display our location and create directions. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google.”
To enable the display of specific fonts on our website, a connection to Google’s servers in the USA is established when our website is accessed.
If you access the Google Maps component embedded in our website, Google stores a cookie on your device via your internet browser. To display our location and create directions, your user settings and data are processed. We cannot exclude the possibility that Google uses servers in the USA.
The legal basis is Art. 6(1)(f) GDPR. Our legitimate interest lies in optimizing the functionality of our website.
Through the established connection to Google, Google can determine from which website your request was sent and to which IP address the directions should be sent.
If you disagree with this processing, you have the option to prevent the installation of cookies by adjusting the settings in your internet browser. Details can be found above under “Cookies.”
Additionally, the use of Google Maps and the information obtained through Google Maps is governed by Google’s terms of use: https://policies.google.com/terms?gl=DE&hl=en and the Google Maps Terms of Service: https://www.google.com/intl/en/help/terms_maps.html.
Further information is also provided by Google at:
https://adssettings.google.com/authenticated
https://policies.google.com/privacy
Google reCAPTCHA
On our website, we use Google reCAPTCHA to verify and prevent interactions on our site by automated access, e.g., by bots. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google.”
This service allows Google to determine from which website a request is sent and from which IP address you use the reCAPTCHA input box. In addition to your IP address, Google may collect other information necessary for the provision and assurance of this service.
The legal basis is Art. 6(1)(f) GDPR. Our legitimate interest lies in the security of our website and in defending against unwanted automated access in the form of spam or similar.
Google provides further information on the general handling of your user data at:
https://policies.google.com/privacy
Google Fonts
On our website, we use Google Fonts to display external fonts. Google Fonts is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as "Google."
To enable the display of certain fonts on our website, a connection is established to Google’s server in the USA when you access our website.
The legal basis for this is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the optimization and economic operation of our website.
Through the connection established to Google when accessing our website, Google can determine from which website your request was sent and to which IP address the font display should be transmitted.
Google provides further information at:
https://adssettings.google.com/authenticated
https://policies.google.com/privacy
especially regarding the options to prevent data usage.
FontAwesome
To display fonts and visual elements on our website, we use external fonts from FontAwesome. FontAwesome is a service provided by Fonticons Inc., 6 Porter Road, Apartment 3R, Cambridge, MA 02140, USA, hereinafter referred to as "FontAwesome."
When you visit our website, a connection is established to FontAwesome’s server in the USA to enable and update the display of fonts and visual elements.
The legal basis for this is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the optimization and economic operation of our website.
Through the connection established to FontAwesome’s server when accessing our website, FontAwesome can determine from which website your request was sent and to which IP address the font display should be transmitted.
FontAwesome provides further information at:
https://fontawesome.com/privacy
especially regarding the options to prevent data usage.
Google Custom Search Engine ("CSE")
For full-text search on the website, we use Google Custom Search Engine ("CSE"). "CSE" is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as "Google."
"CSE" allows full-text searching for content on our website. Access to this search function is via a search box "Google Custom Search."
The legal basis for this is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the user-friendliness of the website.
The function is integrated into our website as a software module from Google. When the search is activated by entering a search term, Google loads the requested information using a plugin. At the same time, the search terms entered by the user and the user’s IP address are transmitted to Google to perform the search and display the search results.
If the user is logged into their Google account at the time of the search, Google may associate the collected information with the user’s profile.
Further information, especially on options to prevent data usage, is available from Google at the following links:
https://policies.google.com/privacy https://adssettings.google.com/authenticated
YouTube
On our website, we use YouTube. YouTube is a video portal operated by YouTube LLC, 901 Cherry Ave., 94066 San Bruno, CA, USA, hereinafter referred to as "YouTube."
YouTube is a subsidiary of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as "Google."
We use YouTube in conjunction with the "Enhanced Privacy Mode" feature to show videos. The legal basis is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the quality improvement of our website. The "Enhanced Privacy Mode" feature ensures that the data specified below is only transmitted to YouTube’s server when you actually start a video.
Without this "Enhanced Privacy," a connection to YouTube’s server in the USA is established as soon as you access one of our web pages with an embedded YouTube video.
This connection is necessary to display the video on our website via your web browser. As a result, YouTube will at least capture and process your IP address, the date and time, and the website you visited. Additionally, a connection to Google’s advertising network "DoubleClick" will be established.
If you are logged into YouTube simultaneously, YouTube assigns the connection information to your YouTube account. To prevent this, you must either log out of YouTube before visiting our website or adjust the settings in your YouTube account.
For functionality and usage analysis purposes, YouTube stores cookies permanently on your device via your web browser. If you disagree with this processing, you have the option to prevent the storage of cookies through a setting in your web browser. Further information is provided above under "Cookies."
Google provides further information on the collection and use of data, as well as your rights and protection options, in the privacy policy available at:
https://policies.google.com/privacy
Vimeo
To display videos, we use "Vimeo" on our website. Vimeo is a service provided by Vimeo, LLC, 555 West 18th Street, New York, New York 10011, USA, hereinafter referred to as "Vimeo."
Some processing of user data occurs on Vimeo’s servers in the USA.
The legal basis for this is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the quality improvement of our website.
When you visit a page of our website where a video is embedded, a connection is established to Vimeo’s servers in the USA to display the video. For technical reasons, Vimeo processes your IP address. Additionally, the date and time of your visit to our website are captured.
If you are logged into Vimeo while visiting one of our web pages with an embedded Vimeo video, Vimeo may associate the collected information with your personal Vimeo account. To prevent this, you must either log out of Vimeo before visiting our website or adjust your Vimeo account settings accordingly.
For functionality and usage analysis, Vimeo uses the web analytics service Google Analytics. Google Analytics stores cookies on your device via your web browser and transmits information about the usage of our website with embedded Vimeo videos to Google. It cannot be excluded that Google processes this information in the USA.
If you disagree with this processing, you can prevent the installation of cookies through the corresponding settings in your web browser. Details can be found above under "Cookies."
The legal basis is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the quality improvement of our website and in Vimeo’s interest in analyzing user behavior for optimization and marketing purposes.
Vimeo provides further information on the collection and use of data, as well as your rights and options for protecting your privacy at:
CloudFlare
To secure our website and optimize loading times, we use the CloudFlare service as a Content Delivery Network (CDN). This service is provided by Cloudflare Inc., 101 Townsend Street, San Francisco, California 94107, USA, hereinafter referred to as "CloudFlare."
The legal basis for this is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the secure operation and optimization of our website.
When you access our website, your requests are routed through CloudFlare’s server. Statistical access data about the visit to our website is collected, and CloudFlare stores a cookie on your device via your web browser. The access data includes:
- Your IP address,
- The website(s) of our site that you visit,
- The type and version of the web browser you use,
- The operating system you use,
- The website from which you accessed our site (Referrer URL),
- The duration of your visit to our site, and
- The frequency of visits to our web pages.
CloudFlare uses the data to perform statistical analyses of access, as well as for security and optimization purposes.
If you disagree with this processing, you can prevent the installation of cookies through the corresponding settings in your web browser. Details can be found above under "Cookies."
CloudFlare provides further information on the collection and use of data, as well as your rights and options for protecting your privacy at:
https://www.cloudflare.com/privacypolicy/
Amazon Partner Program
On our website, we use the AMAZON Partner Program. This service is provided by Amazon Europe Core S.à r.l., 5 Rue Plaetis, L-2338 Luxembourg. Through the AMAZON Partner Program, advertisements from Amazon.de are placed on our website. Clicking on one of these advertisements will redirect you to the corresponding offer on the AMAZON website. If you subsequently decide to purchase the advertised product, we receive a "commission" from Amazon.
To enable this service, Amazon uses cookies. With the help of these cookies, Amazon can track that you were redirected from our website to the AMAZON website.
Amazon provides further privacy information at:
https://www.amazon.de/gp/help/customer/display.html?nodeId=201909010
The legal basis for this is Art. 6 (1) (f) GDPR. Our legitimate interest lies in ensuring the processing and payment of our commission claims by Amazon.
If you disagree with this processing, you can prevent the storage of cookies through a setting in your web browser. Further information can be found above under "Cookies."
Google AdWords with Conversion Tracking
On our website, we use the advertising component Google AdWords and the so-called Conversion Tracking. This service is provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as "Google."
We use Conversion Tracking for targeted advertising of our offer. The legal basis for this is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the analysis, optimization, and economic operation of our website.
If you click on an advertisement placed by Google, the Conversion Tracking we use stores a cookie on your device. These so-called Conversion
If the cookie is still valid and you visit a specific page on our website, both we and Google can evaluate that you clicked on one of our ads placed on Google and that you were subsequently redirected to our website.
Through the information obtained in this way, Google creates statistics for us about the visit to our website. In addition, we receive information about the number of users who clicked on our ad(s) and the pages of our website that were subsequently accessed. However, neither we nor third parties who also use Google AdWords are thereby able to identify you.
By making the appropriate settings in your internet browser, you can also prevent or restrict the installation of cookies. At the same time, you can delete cookies that have already been stored at any time. However, the necessary steps and measures depend on the specific internet browser you use. Therefore, please use the help function or documentation of your internet browser or contact its manufacturer or support if you have any questions.
Furthermore, Google offers further information on this topic and in particular on the options for preventing data usage at:
https://services.google.com/sitestats/de.html
https://www.google.com/policies/technologies/ads/
http://www.google.de/policies/privacy/
Google AdSense
On our website, we use Google AdSense to integrate advertisements. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as "Google."
Through Google AdSense, cookies and so-called web beacons are stored on your device via your internet browser. This allows Google to analyze the usage of our website by you. The information collected in this way, along with your IP address and the advertising formats displayed to you, is transmitted to Google in the USA and stored there. Furthermore, Google may transfer this information to contract partners. However, Google declares that your IP address will not be merged with other data about you.
The legal basis is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the analysis, optimization, and economic operation of our website.
If you do not agree with this processing, you have the option to prevent the installation of cookies through the appropriate settings in your internet browser. Details can be found above under the section "Cookies."
In addition, Google provides further information and specifically on the options for preventing data usage at:
https://policies.google.com/privacy
https://adssettings.google.com/authenticated
MailChimp - Newsletter
We offer you the opportunity to sign up for our free newsletter via our website.
For sending the newsletter, we use MailChimp, a service provided by The Rocket Science Group, LLC, 512 Means Street, Suite 404, Atlanta, GA 30318, USA, hereinafter referred to as "The Rocket Science Group."
The Rocket Science Group also offers further privacy information at:
http://mailchimp.com/legal/privacy/
If you sign up for our newsletter, the data requested during the registration process, such as your email address and optionally your name and address, will be processed by The Rocket Science Group. In addition, your IP address and the date and time of your registration will be stored. During the further registration process, your consent to receive the newsletter will be obtained, the content will be specifically described, and reference will be made to this privacy policy.
The newsletter sent by The Rocket Science Group also contains a so-called counting pixel or web beacon. With the help of this counting pixel, we can evaluate whether and when you have read our newsletter and whether you have followed any links contained in the newsletter. In addition to other technical data, such as the data of your EDV system and your IP address, the data processed in this way is stored so that we can optimize our newsletter offering and better tailor the content to the interests of our readers. The data is thus used to improve the quality and attractiveness of our newsletter offering.
The legal basis for sending the newsletter and the analysis is Art. 6 (1) (a) GDPR.
You can revoke your consent to receive the newsletter at any time with effect for the future according to Art. 7 (3) GDPR. To do so, you only need to inform us of your revocation or use the unsubscribe link contained in each newsletter.
Klarna "CHECK-OUT"
For processing payments for orders via our online shop, we use the payment service provided by Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden, hereinafter referred to as "Klarna."
For this purpose, we have integrated Klarna's so-called check-out on the final order page of our online shop.
The legal basis is the fulfillment of the contract according to Art. 6 (1) (b) GDPR. Additionally, we have a legitimate interest in offering effective and secure payment options, so another legal basis is Art. 6 (1) (f) GDPR.
By integrating Klarna, your internet browser loads the check-out page from a Klarna server. In doing so, the operating system you are using, the type and version of your internet browser, the website from which the check-out was requested, the date and time of the call, and your IP address are transmitted to Klarna - even if you do not interact with the check-out page.
Once you complete the order in our online shop, the data you enter in the input fields of the check-out page will be processed by Klarna for the purpose of processing the payment.
For the payment methods "PayPal" and "prepayment," the processing is limited to the transfer of the payment data to us or PayPal without your further consent.
For the payment methods "purchase on account," "installment purchase," "credit card," "direct debit," or "immediate transfer," Klarna processes the following personal data for the purpose of payment processing and identity and credit check:
Contact information, such as names, addresses, date of birth, gender, email address, phone number, mobile number, IP address, etc.
Information for processing the order, such as product type, product number, price, etc.
Payment information, such as debit and credit card data (card number, expiration date, and CCV code), billing data, account number, etc.
In the case of the payment methods "purchase on account" or "installment purchase," Klarna collects and uses personal data and information about your previous payment behavior to decide whether to grant you the desired payment method. Probability values for your future payment behavior (so-called scoring) are also used. The scoring calculation is based on scientifically recognized mathematical-statistical procedures.
Klarna provides further information on the described processing and the applicable privacy policy at:
https://cdn.klarna.com/1.0/shared/content/policy/data/de_de/data_protection.pdf
Muster-Datenschutzerklärung der Anwaltskanzlei Weiß & Partner